With thousands of people traveling to tournaments around the world and millions tuning in to live-streamed competitions online, fighting games are on the verge of becoming a bona fide, electronic spectator sport. But for the community to break into the big time, it’s going to have to attract more big name sponsors beyond those like gaming peripheral maker Mad Catz and energy drink NOS, which currently help support players and tournaments financially.
So when a major corporation in one of the biggest industries in the world announced earlier this week that it was interested in potentially sponsoring the competitive fighting game scene, it should have been unvarnished good news for the community. Since that corporation is online porn giant Brazzers, however, the announcement has set off an internal debate about the image that the growing community wants to project to the world.
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